What did the client need?
Honda needed a summary of news and reviews concerning the brand’s motorcycle range, published by the UK motoring media and national press.
What did we propose?
A bespoke monthly media digest to cover the reception of Honda’s motorcycle range.
How does it work?
Each month our journalists identify important articles, which are edited into an easy-to-read format, and then designed and delivered in line with Honda’s corporate identity.
What is the end result?
Senior management, dealers and customers are now able to quickly understand the most positive aspects of the Honda Motorcycles range.